Category: YouTube

Animator for videos

Keynote is the Apple presentation software corresponding to PowerPoint.  (All Apple software is free for Mac users.) It can be your animation creator:

♦ Animate your text.  In this example,it comes bouncing in beneath your picture.
♦ Animate a still photo.  In this example, the photo spins out of the video.

How to use Keynote in 9 steps

The example below describes the production of an  introduction for a credit card fraud video.  The Facebook ad in the fraud says that people can get a free trial bottle of Garcinia cambogia.

All they have to do is pay for shipping and handling.  IF they look at their credit card statement a few weeks later, they will see that they were charged full price for the supplement.  Not only that, but they will be on monthly auto-ship.

1. Open Keynote

2. Select theme

I selected the white theme.

3. Clear off slide

Select everything in slide and press Delete key.

4. Add rulers

5. Change x/y axis to 44 & -22

In order to have the proper aspect ratio for your videos, change the x/y axes to 44 & -22.

6. Drag an image from Finder to first slide

After dragging image to the first slide, click the blue Inspector icon and make sure the build-in effect is none.

7. Drag image to text over picture

I selected the picture in slide 1 and then pressed Cmd C to copy it into my clipboard.

I pressed Cmd V to paste it into slide 2.  Then I dragged the image to text picture on top of the original picture.  Within the inspector I used the Confetti effect for 0.5 seconds.

8. Add moving text

At the end of the video you saw how it says freewebdesign.club/.  To create that text, I

• Clicked on the Text icon,
• Changed it to bold,
• Selected individual words,
• Clicked on the color icon and
• Selected a color from the menu that showed up.

In this example it has the fly-in effect going from right to left for a duration of 5 seconds.

9. Hit Play button

Set ScreenFlow to record and click the Keynote Play button

Practice

Using Keynote is an important part of YouTube video production.  Spend lots of time selecting an image in a slide and then trying different Effects for different times.  One at a time, select different images on a single slide and then play around with the order drop-down box.  Experiment with different Actions.

ScreenFlow features added

Note that besides using Keynote, some ScreenFlow features were added to the video:

• Rectangles drawn around words
• Add closed captioning.
• Free music was added and softened during speaking parts
• Freeze frame to lengthen video clips

___ steps to making the credit card fraud video

Watch the credit card fraud video and then study the steps to create it.  The points learned could be transferrable to the next YouTube video you create.

1. Use Google Trends to help create title 

Google Trends can give you statistics on what long-tail keywords will help the search engines find your video.

Use a title that will grab a person’s attention.  Make it short (less than 6 words).

I prefer that the most important long-tail keywords have between 10,000 & 100,000 monthly Google searches.  Garcinia cambogia has 823,000 searches.  Garcinia cambogia pills has 33,100 searches.  Credit card fraud has 12,100 monthly searches.

I did not do a very good job of search engine optimizing the title of the video.  I used credit card fraud in the YouTube description of the video.  At the end of the video, it suggests that people go to a web page named Garcinia cambogia pills.

You can see a video of the title on this blog post.

2. Show image of offending ad for several seconds

This will quickly set the stage for the next image.  I used it for 5 seconds.

3. Display image in title

Use image to text to display the image from step 2 within the letters.  Search for significant parts of the image to display within the words.

Earn a percentage of the selling price for every book sold.

Click here to learn more.

4. Use another eye-catching image

Pay a small amount of money to find unusual eye-catching images.  You are competing with a huge number of web pages for attention.  To make your images stand out, they must be different and they must make people stop and look.

The photo of the obese woman grabs people’s attention.  It is a good place to display moving text using Keynote.

Visuals are processed by the brain 60,000 times faster than text.  So, before displaying the moving text, it is better marketing to have a visual show up.

This image shows up in the YouTube video below.

5.

Peter Enns has been developing websites since 1996. He is a social media blogger and author of the free YouTube video-creation tutorial called 7 Day YouTube.

Soften music while voice clips play

This blog post explains how to add voice clips into a video using ScreenFlow.  Then you will get free music from YouTube.  The music will soften while the other sound clips play.

Creating proper voice clips in 8 steps

The points below are a quick overview. For more precise instructions for editing voice clips, watch the video above.

1. 1. Type script into a computer file
   2. Make audio recording of that script
   3. Make ScreenFlow recording of many non-audio features of the video
   4. Copy & paste audio recording into non-audio video
   5. Delete silent part between each voice clip.
   6. Align each voice clip below the corresponding video clip
   7. Make sure there is at least one second between voice clips.  You have to give the viewer time to process the information.
   8. Adjust the speed with the Clip Inspector or else use the Slider to make sure video clip corresponds optimally to each sound bite.

Adding music to YouTube video

Earn a percentage of the selling price for every book sold.

Click here to learn more.

Find free music in 7 steps

1. Click on the help button at the bottom of your YouTube dashboard
2. Search for free music
3. Use the get music from audio library option to find the audio library.
4. Click on Genre and then Mood to find a selection of possible candidates
5. For instance, if your video is aimed at the general public and happens to have a happy theme, your genre & mood could be pop and happy
6. Click on the triangle to the left of each selection to hear as much as you want.
7. When you find the selection you want, download it into your download folder using the down arrow.  (If the line has an icon of a man, you must credit the person in your video description.)

Soften the music in 8 steps

1. Highlight sounds that are to remain loud
2. Click on audio properties button
3. Check ducking box
4. Move ducking slider to the appropriate number.  (I chose 19).
5. Click Action > OK
6. Highlight music clip
7. Change volume and click Action > OK.  (I chose 48.)
8. Watch your video and note how the volume softens whenever there is a voice clip.

This page promoted in social media

The picture on the right is used to brand this page.  It is used in each of the 7 social media posts below.

The first 3

Click on the link to see how I promoted this blog using Facebook, Twitter & Google+.  In each case it will be the post with the branding picture.  Note that the picture may be grayed out using GIMP to make the text more prominent.

YouTube

This YouTube video is the same one that you can see above.  I use the video as a guide for creating the social media posts below.

Corresponding Pinterest pin

SlideShare

LinkedIn

LinkedIn usually is the past social media post I make.  The post corresponding to this page can be found here.

Don’t have a Mac?

You need a Mac to use ScreenFlow. If you are serious about wanting to create video, make sure your next desktop computer purchase is a Mac.

Peter Enns has been developing websites since 1996. He is a social media blogger and author of the free YouTube video-creation tutorial called 7 Day YouTube.

Using shapes in ScreenFlow

You might want to use an arrow, a box or some other shapes when explaining things in a video.  Watch the above YouTube video to see what I mean.  That solid shape can do lots to drive home a point.

Adding solid shapes to ScreenFlow videos in 8 steps

To begin adding solid shapes to your video, open up the video in ScreenFlow.  Then

1. Click on the shapes icon.
2. Click on the plus sign.
3. Select one of the 5 shapes.  (Let’s start with the box.)
4. Draw a box around something you wish to emphasize.  (In the sample in the above video, it is the number 23.)
5. If it’s too fat, reduce its thickness.
6. Click the outer top perimeter of the color icon to change the color.
7. Experiment with moving the shapes around, changing direction and changing the opacity.
8. Every time you want to add a shape, click the plus sign and then one of the 5 shape icons.

Earn a percentage of the selling price for every book sold.

Click here to learn more.

After you read this, watch the above video and start practicing.

Related web pages

Magnifying glass over map

This YouTube video show how to make a magnifying glass move over a map.  Looking through the magnifying glass, that portion of the map will appear larger.

Adding effects to the mouse pointer

This YouTube video explains effects like:

• Every time you hit the mouse a red ring pops up around the pointer to let people watching the video know that you clicked the mouse.
• Increase and decrease the size of the pointer to make it clearer for viewers to see.
• Change the opacity of the pointer which makes it lighter or darker – very handy if you’re doing a video on a dark background.
• Change the shape of the pointer to either a light circle, dark circle, square or your own custom shape.

Tools to enhance your videos

Watch this SlideShare presentation for tips on what you can use to make your marketing videos more effective.

Peter Enns has been developing websites since 1996. He is a social media blogger and author of the free YouTube video-creation tutorial called 7 Day YouTube.

Modifying a YouTube video

Occasionally you may go into one of your old blog posts and see an error.  Perhaps a point on one of your YouTube videos has become obsolete.  Editing video using the points below may be your best option.

Editing video in 18 steps

1. Look at your video on the YouTube website.  Write down the date on a scrap of paper.
2. Configure ScreenFlow so that you will be recording the computer audio.
3. Start recording your computer screen.
4. Open your video to full screen mode and record it in its entirety.
5. Start editing video and upload it to YouTube.
6. Right-click on your new video and copy the embed code into your clipboard.
7. Find the old video on your web page.
8. Memorize the 5 or so words above it.
9. Open the page in edit view.
10. View it in text mode.
11. Press Cmd F to find those 5 words you memorized. (In the example the words are “screen at the same time”. As soon as “screen at” is entered, text right above the old embed code is highlighted in green.)
12. Delete the old embed code and press Cmd V to add the new.
13. Make sure you have the ideal width and height for your page.  (I usually use 660 x 371 pixels.)
14. Update your post.
15. View your post.
16. Check out the updated YouTube video on the post.
17. Go into the YouTube website and find the video from the date you wrote down on scrap paper.
18. Delete the video.

Earn a percentage of the selling price for every book sold.

Click here to learn more.

Related pages

iPhone videos

The Trancappuccino website has a video entitled How to Transfer iPhone Video Files to Your Mac Computer to Edit in ScreenFlow.  If you have an iPhone, watch it.

Online Course

Grumo Media has a SlideShare presentation entitled How to Create an Online Course in 60 Minutes.  The idea is to create instructions on something you are very good at.  Then sell it online or give it away in a squeeze page.

Sample squeeze page

Below is a mockup of a sample squeeze page. As you can see, it is very simple. Remember, more is less. It has

• An eye-catching headline that makes people want to read more.
• A few pictures to help tell the story.
• A minimum amount of text to tell the story.
• A place for the visitor to leave their name & email address.

Click on the graphic now.  You will see how the original squeeze page also has a video.

Peter Enns has been developing websites since 1996. He is a social media blogger and author of the free YouTube video-creation tutorial called 7 Day YouTube.

Special effects using an MP4 video

This tiny tutorial will show you how to have a picture of a computer screen within your video.  The computer will be showing an MP4 video.  So, you will be having an MP4 video within a video.

MP4 video within video in 7 steps

1. Using ScreenFlow, create the video that will be playing within the computer screen.

2. Export it onto your desktop as an MP4 file.

3. Using GIMP, delete the inside of the picture of a computer.

4. Save it as a PNG file and drag it into a Keynote slide.

5. Drag your MP4 file from your computer desktop to the same Keynote slide.

6. Size it to fit inside the computer screen.

7. Edit using ScreenFlow and upload to YouTube.

Earn a percentage of the selling price for every book sold.

Click here to learn more.

Value-added email marketing

Click on the image to go to the post about value-added email marketing.

Related pages

Buy ScreenFlow

To buy ScreenFlow or to get a free trial copy, go to the ScreenFlow website.

Business video service

Learn about a new business video service that allows anyone with a business email address to sign up and upload, share, and tag videos in their organization.   Read about it on the Windows Central website.

MP4 player

The WikiMedia pages say: The name MP4 player is a marketing term for inexpensive portable media players.  Read more.

MP4 file

An MP4 file is a file that can contain both video and audio. Videos shared on the Internet usually have an MP4 extension.

The YouTube video below explains what an MP4 file is. There are examples of how MP4 files can be used.

Peter Enns has been developing websites since 1996. He is a social media blogger and author of the free YouTube video-creation tutorial called 7 Day YouTube.

28 things you can do with ScreenFlow

This page has moved to the How to Make Amazing Videos website.

Index of Videoguy videos

• Portfolio of GIFs, we can make GIFs for you
• Portfolio of videos, we can make videos for you
• Reverse a video clip
• ScreenFlow 10, upgrading to
• ScreenFlow, download a free trial
• Template, combining with video title
• Text displayed, lots of different ways
• Time, How to Show Its Passage with Transitions
• Timeline, combining voice, video, text & music
• Titles of videos, how to create them
• Transitions with text, etc.
• Upload videos to YouTube & Rumble
• Video Motion action to move text & images
• Videos (Android), Transfer to a Mac
• Videos (iPhone), Transfer to a Mac 
• WPForms, how to make
• Zooming, 2 ways to do it