New Website & Blog Set Up with WordPress

(Last Updated On: July 23, 2017)

WordPress website, a WordPress blog & 7 social media

  • red-website-yellow-cranesHow to set up a brand new WordPress website.
  • Will have a WordPress blog.
  • Will be professional looking enough to represent your business.
  • Will be interlinks with seven different social media.

Create a professional-looking new website in 10 steps

Skim over the coloured text until you find a topic for which you need to know more.  Then read the black text and maybe click on the hyperlinks.

WordPress Gears new website1. Find a web host that supports WordPress

Read my comments about web hosts.

2. Find the ideal domain and business name

How to Name Your Business new websiteGo to the Google Trends to find the ideal long-tail keywords for your business and domain names.  Then read the Domain Registration blog post for tips on how to get the best names.

3. Move domain name to web host

Once you have registered a domain name, you must have it pointing to your web host.  This blog post explains how to make that happen.

4. Installing WordPress

To learn how to install WordPress including the home page & the menus, go to the Install WordPress blog post. For just about any new website, you should use WordPress.  It’s free and absolutely full of features that many CMSs don’t have.

5. WordPress Plugins

WordPress plugins are smaller apps that can be uploaded to extend the functionality of your WordPress site.  There are 30,000 from which to choose.  Please read the plugin blog post to learn more including adding forms to your web pages.

6. Start creating some pages

New page

Start creating some new WordPress pages representing your company.  These will be pages as opposed to posts.  You will be using posts for your blog.

Read the 3 characteristics of webpage blog post.

7. Add the right pictures

If you have the right pictures on your pages, people will stay there longer and get more emotionally involved.  Find out why.

Blogging 101 400 px8. Begin blogging

Go to the Blogging 101 web post and begin your WordPress blog.

9. Make your menus

Make the menus for all of the pages and posts you presently have.  Each time you create another post or page, you will add it to a menu.

10. Begin adding social media

new website social-media-marketing-graphicLearning about social media can be overwhelming.  So, start by learning one, getting good at it and then going on to the next one.

I recommend starting with a Facebook page.  Study that post thoroughly.

Abstract Sky Lake Tree OrangeAt the beginning of each blog, each Facebook page post and the beginning of most social media posts, you should grab their attention with an amazing image.

Read the blog post about how I get amazing stock photos for my social media posts.  Make sure you how-to-set-up-a-wordpress-websitescroll down to the section about 20 steps for downloading Adobe photos.

After you have a few Facebook posts that link to a blog post, start learning your next social medium.  Below are the next 6 social media I suggest you learn.  They are listed in what I consider the order of importance for my situation.

Note that virtually every blog I create will have a link to it from Twitter, Google Plus and Facebook as a minimum.  If it is an especially good blog post, I will add more social media.

Monetize your blog

See this article from the Eugene Mota website: Top 5 Techniques for Monetizing Your Blog.

email-marketing-ad

 

Click on this image to learn about value-added email marketing.

Notes on Pinterest

The above picture is a Pinterest pin.  It links to this blog post.

Notes on YouTube

YouTube is the second largest search engine in the world.  Having high quality YouTube videos will help you with brand awareness.  Read 10 reasons why YouTube is important for your business.

So, make sure someone in your organization can make YouTube videos.  Go through the tutorial on making YouTube videos.

Learn about ScreenFlow.  You will use Keynote to help make things animate in your videos.

Here are lots of links to blog posts about video.

Commit yourself to making a video a day for 30 days.  Soon you will be able to make YouTube videos like the one below.

Comments on SlideShare

You may notice that in the last slide you can click on a link.  That will take you to this blog post.

That requires some expensive software and is not extremely necessary.  So, I left it out of the budget.

If you do buy it, your first year budget for a professional-looking website with a high-quality blog will still be under $1000.

New features to the various platforms are happening all of the time.  By the time you read this, there may be a way to link to a web post without having to pay for the software.

First Year Budget

These are the total costs given to build your amazing professional new website.

Web host……………………..$35
Resister domain name…$30
Skitch……………………….Free*
Adobe Stock photos……$360
PhotoEditorX……………….$47
Keynote……………………….$20
ScreenFlow………………….$99
Total………………………$591

  • Skitch will be free for the first year or so.  After that they will charge you.

Freelance work

Suppose you become really good at creating WordPress websites and blogs. You decide you want to do some freelance work.  Find out how much to charge.

 

 

 


Peter Enns has been developing websites since 1996. He is a social media blogger and author of the free YouTube video-creation tutorial called 7 Day YouTube.

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