Hashtags for Instagram marketing
You have to use hashtags in order to be found on Instagram. For instance, if I wanted people to see this post, I would have an interesting picture about hashtags. Then, either in the post or in the comments I would use this hashtag: #InstagramHashtags. The post would have a link to this web page.
So, whatever you think people might search for to find your post, use that as one of your hashtags.
14 Tips for using Instagram hashtags
- Try to have 11 or more hashtags for each post
- Insert most of those hashtags in the first comments window. Otherwise your post will appear cluttered.
- Try to make sure all of your hashtags are closely related to your post. It will help you get followers who are interested in your post.
- Use Hashtagify to find hashtags that are related to your main hashtag. For instance, suppose your post is about social media marketing. You use the hashtag #SocialMediaMarketing.
- Hashtagify would tell you that 26% of the Twitter users who tweet with #SocialMediaMarketing also had #SocialMedia in the same tweet. (See the Hashtagify blog post.)
- Have some very popular hashtags and some unpopular hashtags in the comments of the same post.
- The very popular hashtags would get viewers for a few minutes.
- The unpopular ones would get fewer viewers, but they would be coming in for a longer period of time.
- Target specific niches.
- Find other people’s posts that are in your niche. Sometimes you should like and/or follow them.
- Use trending topics. (See trending topics website.)
- Make your followers famous.
- Share their photos on Facebook & Twitter.
- Embed their photos on your website.
- “Like” your followers photos.
- Respond to all comments on your posts.
- @ mention (@ followed by username) people whose posts I like. (@ mentions in comments or posts.)
- Show yourself so that people get to know and trust you.
- Post short videos. (Can be between 3 – 60 seconds long.)
- Consider adding your hashtag to some of your photos. (Notice the #SMMktg7 near the lower right-hand corner.)
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