Multiply your promotions’ effectiveness
Use 8 different social media to multiply the effectiveness of your message. On this page, the message is “we sell the best photo editor on the market”. Or “if you think Photoshop is good, you ain’t seen nothing yet.” PhotoEditorX is the best because it does what PhotoShop does at a much lower price.
Expect your visitors to have short attention spans. So, create your message. Then edit it down to say what you need to say and no more.
(To give you an idea of what short attention spans people have, consider this: Statistics show that more people will watch a Facebook video ad if it lasts less than 21 seconds. So, advertisers are purposely creating video messages that say all they need to say in less than 21 seconds.)
Earn a percentage of the selling price for every book sold.
This blog post will illustrate how to get more or less the same message across using
♦ Facebook pages
♦ Google Plus
♦ Twitter
♦ YouTube
♦ SlideShare
♦ Pinterest
♦ LinkedIn
♦ Your own blog
Quick comments on each social media
Click on each of the above links to see an example of how each one tries to convey that fact that PhotoEditorX is the best photo editor. Here are quick comments about each. (If you are not presently using all of these social media, don’t rush into them. Learn one thoroughly and then learn the next one.)
Facebook pages
See the blog post about how to set up a Facebook page.
Google Plus
You can have one Google Plus page for each aspect of your business.
YouTube
Video is extremely important to a good marketing campaign. Consider these statistic from Diode Digital:
♦ Video promotion is 600% more effective than print and direct
mail combined
♦ Before reading any text, 60% of
site visitors will watch a video if available.
These statistics imply that you or someone in your organization should learn how to make YouTube videos. See the YouTube video creation tutorial. Watch the YouTube video that promotes PhotoEditorX.
SlideShare
See this SlideShare blog post.
interest
♦ The half-life of a Pinterest pin is 1600 times longer than a Facebook post.
♦ Pinterest was the fastest growing social network in 2014.
♦ A picture you can post can gain MORE visibility over time and be sending traffic to your website MONTHS after it was published.
Those statistics imply that it is very important to be on Pinterest. Read this Pinterest blog post.
LinkedIn
Go to your LinkedIn home page and click on “publish a post”. At the upper left you will see “your posts”. Click on it to find all of the posts you need.
Read more about LinkedIn.
YouTube video
Watch the video below to get an overview of PhotoEditorX in one minute.
Promote PhotoEditorX with SlideShare
Best photo editor promotions
For me and probably for you, PhotoEditorX is the best photo editor. To sell this or any other ClickBank product, it is a good idea to make use of all eight social media discussed here. It would also be a good idea to use ScreenFlow to create a video in MP4 format. It should be less than 21 seconds long, should promote your ClickBank product and should be published as a Facebook ad.
Peter Enns has been developing websites since 1996. He is a social media blogger and author of the free YouTube video-creation tutorial called 7 Day YouTube.
