Some of my recent animated GIFs
Increase sales disabilities.gif
Free YouTube course home.gif
Creating a Pinterest pin.gif
Aging Reversed 3 Pictures.gif
Many social media.gif
Describes your day.gif
Keynote text effect Squish Flame.gif
YouTube black text to colour
7 Day logo Bitly.gif
Learn YouTube housewife.gif
Animated GIFs and marketing
Hybrids & CTA
The animations above are like hybrids between still pictures & videos. So, if used properly, they can tell a story more powerfully than still pictures.
Like still pictures, they can easily have a CTA (call to action). For example, if you click on the GIF above, you will be directed to a place where you can get a free YouTube video creation course.
Don’t be intrusive
A properly constructed animated GIF will guide the viewer to have the right marketing action or attitude without being intrusive.
Different viewers can tolerate different amounts of movement without being distracted. So, have enough movement to attract their attention without preventing them from reading your article.
People buy for emotional reasons. Create your animated GIFs to create the right emotion.
This masterpiece from Cinemagraphs will connect with the audience emotionally.
I cannot say enough good things about Cinemagraphs. They are a creative studio specializing in the production of cinemagraphs, from concept to creation.
If you want super high-quality animated GIFs, ask Cinemagraphs to make them for you. Even if you do not want an animated GIF, go to their website now. Just consider it art appreciation.
Peter Enns has been developing websites since 1996. He is a VA (virtual assistant), social media blogger and author of a free YouTube tutorial. It’s called 7 Day YouTube and will teach you how to make entertaining videos & animated GIFs.